Our workOnline Store Builder
myshop.au
A storefront builder for Australian makers — pick a template, add your products, be selling the same afternoon.
The brief
What it had to do.
Every maker who has tried to sell online has met the same wall. The platforms that can do everything ask you to learn them first, and the ones that are simple stop being simple the moment you want local pickup, or a digital download, or a product that is made to order.
myshop.au is built for the person on the other side of that wall: a creator or a small business with something to sell and no appetite for a tech project. The promise on the homepage is the whole brief — launch your online shop, love what you create — and every screen behind it had to keep that promise on the first afternoon, not after a weekend of setup.
What we built
The parts that make it true.
A template gallery you can buy from
Ready-made designs across fish and chips, fitness, handmade and barbering, each one a real working storefront rather than a picture of one. Choosing a look is the first step of the onboarding, not a page of screenshots on the way in.
A merchant dashboard that answers the daily question
Sales, orders and visitors on one screen with a seven-day comparison, top products underneath, and recent orders with their payment state — so the question a shop owner actually asks each morning is answered before they have clicked anything.
Products as they really are
Digital or physical, in stock or made to order, unlimited listings with inventory tracking and downloads handled. The catalogue does not force a maker to describe their work as something it is not.
Orders, notifications and fulfilment
Order management with email notifications and packing slips, plus local pickup and delivery zones with flat-rate options — the part of selling that happens after the payment, which is where a storefront usually runs out.
What’s live
Shipped, and in use.
- Storefront templates across four verticals, each one live and customisable
- Merchant dashboard: sales, orders, visitors, top products, recent orders
- Product catalogue with inventory tracking and digital downloads
- Order management, email notifications and packing slips
- Local pickup and delivery zones with flat-rate pricing
- Three-step onboarding: choose a template, add products, go live
The detail
The decisions behind it.
The proof is the dashboard, not the promise
The hero shows the merchant view — real numbers, a phone beside it showing the shop those numbers came from. A landing page that shows the product it is selling asks the visitor to imagine less, which matters most when the audience has been burned by a platform that looked easy and was not.
No lock-in, stated at the top
No lock-in contracts, no transaction fees, Australian support — three lines sitting directly under the primary button. They are there because they are the three objections this audience arrives with, and answering an objection before it is raised is cheaper than answering it in a support ticket later.
Want one of your own?
Every way we build is priced on one page, with a date attached to each. No call required to see a number.
More work
